BRAND ACCELERATION
ACCOUNT BASED MARKETING
INDUSTRY INSIGHTS
62 % of marketers say they can measure a positive impact since adopting ABM.
80 % of marketers say ABM improves customer lifetime values, while 86 % say it improves win rates.
1 in 5 accounts targeted through ABM becomes considered a qualified sales opportunity.
1. FOCUS ACCOUNTS
Select accounts to target with your messaging for a month. Segmenting capabilities include job titles, geographic location and content affinity.
2. TARGET OUTREACH
A custom, targeted email blast directed to your accounts from our coveted database. Followed by a retargeted email blast with modified creative to engaged users.
3. MAXIMIZE ENGAGEMENT
A targeted, high-impact pop-up ad will engage your accounts on our website. We will also serve a retargeted ad to the same target look-alike audience off-site across the web.
4. COLLECT LEADS
We direct engaged users to your custom landing page( s) to provide contact information and learn more about your solutions through a white paper, video, or asset of your choice.
5. ANALYZE CAMPAIGN
A multi-channel performance analysis including complete audience reach, a full list of accounts, titles and locations of engaged users, and contact information for converted leads.